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BM Tokyo Bathtub Cinema Event Amid Record Heatwave

Updated: Sep 20, 2018

The rooftop film party in Japan's capital city offers moviegoers a respite from the record-breaking temperatures that have sent more than 70,000 people to hospitals for heatstroke. Business Management students read this article by Gavin J. Blair and respond to these questions:

- Explain the concept of supply and demand in relation to this pop-up business idea

- Compare novelty business ideas to sustainable business models

- Present an argument that this business model is, in effect, supplying a service to the community


Bathtub Cinema during the Tokyo Heatwave - Business Management

Tokyo Holds Bathtub Cinema Event Amid Record Heatwave

8:05 PM PDT 8/12/2018 by Gavin J. Blair

https://goo.gl/R2YZa4


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